Well, it is at first, but it also allows to get Manaphy on D/P.[…] however, this year, the coupon was for a peripheral Nintendo DS game, Pokémon Ranger.
The statement isn't completely untrue, but I'm not sure if that should be added.
Movie 8 and 9 have received nothing but great reviews from most Pokemon fans, so it isn't the writing. Everytime I go on Japanese fansites, I see people praising the 9th movie and saying they went to see it at least twice.
Maybe it's just a sign that Pokemon's time has come...
Or at least, Advanced Generation. Next year is Diamond & Pearl. I guess the studio execs know better than drag it out like with the original series.
The 9th movie made a third of what Superman Returns made in it's opening weekend with a smaller audience of just Japan (Who has less than half the population of the USA let alone active movie goers) and is STILL second in the box office, which is hardly a failure figure.
Obviously Pokemon MUST be falling on hard times... >_>...
Besides, the fact that the Lucario movie would beat it should hardly be any surprise. The 8th movie is the best movie they've made in YEARS while the 9th is a clone of the 6th. Why wouldn't it have a better audience?